Stronger Water Practices for the Future


Vision for Impact Report


"Benefits of B2B Exchange for Water in Energy Production" Environmental Leader, October 27, 2014

How do we show the potential of circular economic strategies?

When Sourcewater first approached us about modeling their vision for impact to demonstrate their potential to customers and investors, we were intrigued. We wanted to see how unconventional energy could be a pathway to more sustainable water practices nationwide.

Sourcewater matches energy companies with produced, impaired and fresh water sources to help maximize wastewater recycling, secure water supplies and minimize costs. By meeting the unique water needs of unconventional energy producers today, Sourcewater can build a supply of non-freshwater sources to meet our increasing water needs in the future.

Sourcewater's theory of change relies on complex and nonlinear factors. A traditional analytic solution couldn't accurately capture the intersection of economic, environmental, and social issues at play. Using our technology platform the Possibility Engine, we modeled Sourcewater's circular economic model in our report to demonstrate how it uses market mechanisms to spur sustainable resource use.